Develop internationally competitive tea varieties, Piyush Goyal urges industry
NEW DELHI: India, which continues to be globally recognised for iconic teas such as Darjeeling, Assam and Nilgiri, needs to develop a wider catalogue of internationally marketable varieties, Commerce and Industry Minister Piyush Goyal said on Friday.
India is among the world’s largest tea producers and exporters, with nearly 255 million tonnes exported annually.
Addressing the Sankalp Foundation’s ‘National Conference on Safe Tea Production’ here, he underlined that India must move beyond its traditional strengths and focus on creating new signature blends that resonate with changing consumer tastes, emerging wellness trends, and premium lifestyle markets worldwide.
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