Business

Zoutons sets foot in the Global Market with the launch of Black Friday Sale

September 02, 2018 12:09 PM

Zoutons, a coupon and deal portal, has launched the Black Friday Sale that displays the incredible discounts from different US e-commerce stores. They can be easily applied on all categories and brands. This specific sale is organized to target the online buyers across the United States to beget a major boost in the sale on internet. The concept certainly can be a remarkable tool for Zoutons to make an advent in US market skimming.

Mr. SahilChalana, the founder of Zoutons, believes that, “Launching Black Friday Sale on a large platform is crucial but, if the odds be on our side, it is going to help the US stores to make a remarkable step in India. Keeping a record of the raising volume of online sales & purchases, Black Friday is surely an untapped opportunity to profit the economy.”

The website states that they strive to address the consumer requirements and improve the user experience where discounts and offers being constant.

What is Black Friday Sale?

In chronological record to history, Black Friday Sale is a traditional discount sale which takes place post-Thanksgiving Festival in the US. This festival happens to be on Thursday consequently providing the sale on offline base from Thursday to Sunday. Just after emergence of e-commerce market as a better mode to understand the audience’s vision , Black Friday sale, came in motion to connect with the buyers both via offline and online bases. In times and vibes of the festivals, each of the online stores launch their respective Black Friday Sale from Thursday to Sunday where they pave their way maximize their sales by providing the utmost 80% discounts primarily on all product, brand or category.

Measuring the weights of both (the store and buyer) perceptions, Black Friday sale is a welcoming spot for the online shoppers to get their hands-on leading brands and appliances at wonderful discounted prices.

What is the essence of launching the sale?

Being aware of the fact that there are various other sales carrying their own weight of heavy discounts, What makes Black Friday Sale outshine? Well, the concerned sale is launched widely on 160+ e-commerce stores altogether along with more than 50 categories, each comprising their pack of deals and offers.

Few important stores under Black Friday sale include  Amazon, Walmart, Macy’s, Lowes, Gamestop, Kohl’setc. with a large variations in categories such as Electronics, Clothing, Home Appliances, Kitchen Essentials and further, more being added to the directory.

Perhaps, with heavy discount percentages, the overall payable values are eventually cut-short be getting more and more savings, sales and purchases.

How doesZoutonsgive its hand in the Black Friday sale?

“We, as a team, are trying to win the buyer’s faith by being transparent throughout regarding all the e-commerce stores, the vast categories under them and the redeemable discounts which are going to be launched in the US’s Black Friday Sale. Undoubtedly, the fundamental intention is to authorize and record the growth in the Indian as well as in US market.” says Sahil Gupta &Sidhharth Arya, Product Managers at Zoutons.

On excavating deeply, the website has started building its ties with rapidly progressing US e-commerce stores such as Wallmart, Macy’s, Apple, Amazon and more; trying to make an attempt to act as a medium between deals to be availed and the target audience.

On counting the bricks put by zoutons on the effort of launching the Black Friday Sale:

  • Explicative blogs and banners have been posted into portal comprising every aspect of exactly What & How is being offered? How much discount can be availed? What are the boons? And so much more. The blogs are further assigned to different sections namely, Store oriented pages and category pages. The former containing the details about the particular store such as Black Friday Amazon Sale 2018 , and the later discloses the net discounts availed on categories across the stores such as Black Friday Electronics Offers 2018.
  •  The discounts are kept under a constant watch to hold an hourly update about the offers and to make it easier for the consumer to decode the provisions.
  • Apart from the explanatory section , there are discoverable coupons, deals and offers yielded exclusively by Zoutons on all the stores launching their Black Friday sales.

Explicitly, the very first motive of taking crucial step in the US market is to maximize  the sales throughout with rapid increase in percentage of online shopping, worldwide promotions and consequent growth. Zoutons’ launch of Black Friday Sale is making the usersinteraction trouble-free on a big space; the website. Let us await the upcoming collaboration on a larger platform.

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