Punjab News Express
LUDHIANA : Connect Broadband; the leading Wire-line and Broadband service provider today hosted an entertainment packed evening for industry leaders at the hotel Radisson Blu, Ludhiana. Connect Broadband is a forerunner in organizing such evenings for customers and the idea behind the recent initiative is to connect with customers and engage with them in an informal way. Business owners and top executives of diverse industries including banking, education, publishing, IT and technology, travel & tourism and healthcare attended the gala event.
To adorn the gala evening, Connect Broadband invited famous bollywood sufi singers ‘Nooran Sisters’ Jyoti and Sultana who come from a family of musicians and are renowned for Sufi style of singing. People were engrossed with the soulful melodies coupled with heart stirring compositions that Noora Sisters had prepared for the event. Their voice enthused, captivated and enthralled audiences across age groups, genres and geographies. The event was live streamed on the Facebook page of Connect Broadband for the music lovers.
“Connect Broadband has always been the preferred brand for discerning, retail and enterprise customers, by offering unique propositions.” said Mr. Arvind Bali, CEO & Director, Connect Broadband & Videocon Telecom. “Organizing such entertainment evenings for our customers gives us a chance to take customer engagements to the next level, where we can interact with them on a personal level and they can get a better understanding of their preferred service provider,” added Mr. Bali.